Our News and Insights

Traverz – one of the 50 most innovative startups in Switzerland

Venture, the leading competition for up-and-coming entrepreneurs in Switzerland, was founded in 1997 as a joint initiati...
Read more

Humanising product search and making it truly personal

Personalisation is a macro-trend that’s driving real changes in how businesses work - from marketing to e-commerce. Wh...
Read more

Enhancing filter-based product search, step by step

There are many documented issues with product search filters, as we discussed in an earlier post. The outdated and imper...
Read more

Product search is failing consumers – as well as platforms

E-commerce platforms and marketplaces have become the go-to mechanism for consumers to search for many of their regular ...
Read more

An introduction to Traverz – launching our series of regular updates on the world of product search

Consumer adoption of marketplaces and e-commerce is growing faster than ever. Online retailers are now often the first p...
Read more

Get notified of our latest Traverz news and insights

We are not fans of spam, so we carefully choose what to send to our subscribers, this is the latest information and the most interesting articles in recent times.