The rising trajectory and stellar performance of e-commerce on a global scale has been phenomenal, making it one of the biggest internet success stories of all time. Having evolved i...

Here at the Traverz office, we live and breathe product search technology. So we like to stay on top of what other companies are doing to update the online shopping experience. Re...

We’re incredibly excited to have been awarded 2nd place position in this years’ >>venture>> competition, which celebrates startups across Switzerland. With over 73 en...

E-commerce merchants know surprisingly little about their customers needs and wants. This is a bold statement that runs somewhat counter to common wisdom, and it is true that e-comm...

2020 has already been a great year for Traverz, and we wanted to introduce to you a key team member - our lead designer, Jay Birch - who has been helping to drive that success. We’...

Venture, the leading competition for up-and-coming entrepreneurs in Switzerland, was founded in 1997 as a joint initiative of ETH Zürich, McKinsey & Company, Knecht Holding, Inn...

Personalisation is a macro-trend that’s driving real changes in how businesses work - from marketing to e-commerce. When using marketplaces or e-commerce sites, it is clear that us...

There are many documented issues with product search filters, as we discussed in an earlier post. The outdated and impersonal way product search operates hasn’t changed from its or...

E-commerce platforms and marketplaces have become the go-to mechanism for consumers to search for many of their regular and irregular purchases, with at least 63% of all shopping jou...

Consumer adoption of marketplaces and e-commerce is growing faster than ever. Online retailers are now often the first purchase choice for consumers, but the way product search works...